It's for Volvos.
If I'm not mistaken, the voiceover for this commercial is performed by the late producer and performer, John Houseman.
John Houseman died in 1988.
They could have easily gotten audio-recordings of John Houseman that are appropriate.
Or it could have been a dead-on imitation of John Houseman's voice.
I'm inclined to think they actually lifted John Houseman's voice.
Whether his estate actually got compensated is another issue.
What is ironic here is that around the time Houseman performed his Smith-Barney Commercials, a professional comedian at the time did an impression of Houseman, and that part of his complete selling out, was that he was doing commercials for Volvos.
I wish I remember who it was.
That comedian was 31 years ahead of his time in his prescience.
Who knows? Maybe whoever handles the Volvo account for their ad agency heard the joke, and it stuck. We'll never know.
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The professional comedian in question was Robin Williams.
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